When someone visits your website, what do you expect him to do? – Download your Ebook – share his Email address – watch your webinar or buy your product? Well,
Heatmaps are great for analyzing the behavior of your visitors. They can lead to insights you can’t find using other methods, which can greatly increase your conversion rate. Heatmaps are roughly
Building a new website is an important milestone for a business. It is a first point of interaction for prospective customers online and, therefore, you can say that it is
While developing a website, businesses often focus on execution and ignore the most important part of that process – defining the product opportunity and unique value proposition. A misaligned strategy
As the Christmas is just around the corners, businesses are gearing up to maximize their sales this festive season. There is no doubt that Christmas brings a lot of lucrative
These days, you might be coming across several articles bringing your attention towards the topic that web design is dead. Is it really? Actually, not! A custom web design may
In the recent years, the mobile phones have seen a huge explosion. People now use their mobile devices to surf the internet and do shopping online. Therefore, it has become
The year 2015 remained quite challenging for the marketers. While some marketing strategies have seen a downfall this year, others emerged as a strong contender. Every year, new trends come
Ecommerce website owners are always on a lookout for search engine optimization techniques. And this has led to the evolution of many notable research fields like search engine analytics, business
